Christie Amato

Professor Emeritus of Marketing

Christie Amato joined the UNC Charlotte faculty in 1978 and retired in 2015. She taught marketing in the Belk College’s undergraduate and M.B.A. programs and served as a member of the University Honors faculty.


Ph.D., University of Alabama
M.S., University of Alabama
B.S., University of Tennessee


Competitive strategy
Ethics/corporate social responsibility
High-tech marketing research
Marketing education
Marketing strategy
Quality-of-life issues