Suzanne Collins

Suzanne is focused and energetic Marketing Instructor and a Digital Marketing Strategist leader with broad design and deployment expertise in the financial services industry. Her background includes 20+ years at major financial institutions including Bank of America, CitizensBank and TIAABank. She brings these experiences to the classroom to engage and provide practical application to concepts and theory. Roles in industry have included such highlights as the design of a commercial lending underwriting and servicing platforms, cross line of business programs for small business solution product sales, transformation of mortgage online and mobile platforms, building out and multigenerational enhancements of call centers and developing nationwide branch technology standards. Suzanne’s research interests include Relationship Marketing, Social Media, Diversity, Equity & Inclusion, and remote learning protocols and best practices.

Degrees:

• Bryant University, BS Finance 1990
• UNC Charlotte, MBA 1999
• UNC Charlotte, Doctorate of Business Administration 2020

Expertise:

• Continuous Improvement and Process Design (Certified Process Design Engineer, Six Sigma Black Belt, Agile SAFe Methodology)
• Marketing Research
• Vendor Management
• Program Management (PMP Certified)